5 retail lessons from Thread.com: Converting the bored shopper
- Andrew Penfold
- Oct 18, 2020
- 1 min read
How do you cut through the boredom some men feel when shopping for clothes? For our Head of Marketing Andy Penfold, personal shopping site Thread.com has a few ideas…

Given the fact that walking past a coffee vendor in a shopping mall can cause my interest in clothes shopping to drop off a cliff, Thread’s see, click, and move on UX was exactly the experience I needed…
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